I'm a sales coach for online business owners who want to feel confident in selling, building a simple sales system and finally turning their visibility into clients.

I’m here to help you stop guessing and start selling.

Before I became a coach, I spent over 15 years in corporate sales.

Proper hard-nosed sales.

Cold calls, targets, pipelines, forecasts, war room meetings.

I quickly learned that conversations matter and that understanding how people make decisions is key.

I learned what actually moved a buyer and what doesn’t.

Then I spent 10 years running my own businesses, navigating the online space, showing up on the right platforms, figuring out content,  marketing, audience growth and everything else.

For years, I’ve coached people on their content - hooks, stories, messaging, posting strategies - and again and again, I saw the same pattern:-

They could post

They could write

They could create content

But they still weren’t getting any clients.

That’s when it clicked - it was never the content that was the problem, it was the selling.

People were being taught how to show up, but not how to move buyers.

They had visibility, but no sales skills - lots of activity but no actual conversion

That gap is what I am here to fix.